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Tuesday, February 5 • 3:15pm - 4:30pm
Policy Planning and Action: From Laying the Groundwork to a $150m Win

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An effective policy campaign requires strong grassroots pressure and grasstops support. We saw the power of these joint forces in New York City, where afterschool advocates beat back a $150m cut that would have decimated the nation’s largest city-wide afterschool program. How can a network lay the groundwork for a policy campaign? In this session, participants will explore how NYC afterschool and child-care advocates joined forces to create a common message and campaign and will learn about their most effective parent engagement and social media tactics. The Connecticut After School Network will share its steps for building for a state policy campaign, including preparing grasstops allies.

Resource Experts
Network Discussants

Michelle Doucette Cunningham

Executive Director, Connecticut After School Network

Nora Niedzielski-Eichner

New York State Afterschool Network (NYSAN)

Tuesday February 5, 2013 3:15pm - 4:30pm EST
Cannon JW Marriott Washington DC
  Learning Session

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